S. PRINCE COnSulting
STRATEGIC COMMUNICATIONS I
MEDIA STRATEGY I EXECUTIVE ADVISORY I
PUBLIC SPEAKER

What We Do
S. Prince Consulting partners with organizations, institutions, and leadership teams to design and execute communications strategies that drive impact, strengthen credibility, and align with business and mission priorities.
Through a combination of strategic counsel, media expertise, and public speaking and training, we help leaders communicate with clarity, confidence, and authority across every platform and moment that matters.
Core Areas of Expertise
Strategic Communications
Develop integrated strategies that align messaging, reputation, and organizational goals
Executive Communications
Equip leaders with messaging, media training, and visibility strategy to communicate with confidence and authority
Media Relations and Public Affairs
Develop and execute proactive media strategies that increase visibility, strengthen credibility, and secure meaningful coverage
Crisis and Reputation Management
Provide strategic guidance and messaging during sensitive, high visibility, or rapidly evolving situations
Public Speaking and Media Training
Deliver engaging presentations, workshops, and media training that equip leaders and teams to communicate clearly, confidently, and with impact
Real Impact
Featured in national and local media outlets, including:








S. Prince Consulting is a strategic communications firm founded by Shawna N. Prince, M.S., an Emmy Award-winning journalist with more than 20 years of experience in newsrooms, media, and communications leadership.
Shawna brings deep expertise in media relations, executive communications, and reputation strategy, grounded in a career spent shaping stories, advising leaders, and navigating high-visibility environments. She has worked across nonprofit, public, and media sectors, partnering with organizations and senior leadership to align communications with strategic priorities, strengthen stakeholder trust, and drive measurable impact.
In addition to her advisory work, Shawna is a public speaker and communications trainer, delivering presentations and workshops that equip leaders and teams to communicate with clarity, confidence, and authority. Her approach blends real-world newsroom experience with strategic insight, preparing clients for both planned opportunities and high-stakes moments.
Through S. Prince Consulting, she advises organizations, institutions, and executives on how to communicate effectively in complex and rapidly evolving environments.
